Parramatta Mission: Partnerships that make a difference


The company

Parramatta Mission is a community mental health services provider that has been assisting people who are homeless or at risk, facing crisis and/or living with a mental condition in New South Wales for over 40 years. With a vision to be a community that transforms lives, Parramatta Mission delivers programs across the greater Sydney region including the Central Coast, the Blue Mountains, Sydney’s Eastern Suburbs and Liverpool.

The challenge

In addition to their outreach programs, Parramatta Mission holds a number of community events to raise funds and further support people in need, including an annual Christmas Appeal. Each year, the Missions’ Christmas Appeal reaches over 650 individuals and families in need of support which requires a significant amount of resources, volunteers and time to manage receiving contributions, preparing hampers and distributing them across New South Wales.


The journey

Winc have been a supplier to Parramatta Mission for over 5 years and during a quarterly business review, Winc identified and expressed a desire to partner with the Mission to further assist people in need and help make a difference in the community. In line with our Corporate Responsibility values, a committee was formed who agreed that Winc would contribute to the Annual Christmas appeal by way of donating non-perishable items such as tinned ham, Christmas puddings, custard, lollies, chips, biscuits, coffee, milk, juice, and pasta for Christmas Hampers.

The result

Despite a tight time frame of two weeks, the committee executed an internal food drive campaign which saw Winc employees donate over 450 food hamper items. These donations greatly assisted the Mission in preparing and distributing more than 1100 hampers to people in need. As part of recognising the impact our contribution had on the Mission’s Annual Appeal, Winc has already committed to participating in the 2016 appeal and generating a larger amount of food and drink donations. Our partnership with the Mission is a great example of our commitment to diversity and charitable giving and demonstrates how we also help organisations achieve their own corporate sustainability goals.

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